Facebook Ecommerce Business Strategy to Start from Zero!

When I started my women's clothing shop on Facebook I was just posting product images collecting from different social media and eCommerce for the test purpose.

My intention was to test if social media works or not for selling products. I was posting the images of different products without having the real products just to check which clothing product does the best.

From my utter surprise, I found that I am getting so many comments of the possible buyers under the image of my product.

Do you know what they were asking in the comments?

They were just asking the prices of the products! That means as their inquiring about the products so they are interested in the products too. That indicates if I add a little twist in the product price then there is a 90% chance that the person will buy the product from me and will be converted into buyers.

In such a way I was getting leads from my Facebook Page by uploading the images of the products which even do not have in my stock yet!

So, based on this data of the interests of the customers in the comments, now, I looked for the wholesale supplier of the products.

Then I collected the products from the wholesaler and sold the product in retail price to those people who showed interest in those specific products in my Facebook business page comment section.

In such a way, I got some profit to scale my business.

Later, I invested some of my profit to run a strategic Facebook Ad campaign. Yes, I was right. I got my potential customers through the paid campaign. My return on this investment was 3x based on my ad spend.

I also created a free google business website later and just improved the local SEO of my paid hosted website with a customizable domain name.

To scale up my e-commerce business I ran Facebook ads and Google Ad campaigns systematically.

In such a way, I started my e-commerce business on Facebook from zero.

That’s for today. Don’t forget to share your opinion about this :)

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